Editing Checklist

When reviewing material, ask…

  • Does the piece meet its goal?
  • Who is the target audience?
    • Is the communication tailored to them?
    • Do I need to remind them why they’re getting it?
  • Have I answered:
    • Who
    • What
    • When
    • Where
    • Why
    • How
  • Have I eliminated misspelled words, typos, and grammar errors?
  • Would someone who is new to WHBC be able to understand all the words and names I’ve used?
  • Does my message fit the context of where will people read and experience this material?
  • Is this the right communication channel for this message?
  • Is it easy for people to take action on the information?
    • Are there too many options that might overwhelm the reader?
  • Did someone else review this?
  • Is the key information at the beginning of the piece?
  • What can I cut?
    • Are there redundant or unnecessary words?
  • Is it written in an active voice?
    (Active: God so loved the world…. Passive: The world was so loved by God…)
  • Did I find substitutes for tired words or overused phrases?
  • Does the piece follow WHBC style guidelines?
  • Have I read the piece aloud?
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